sound
obsession
for your
brand
expression
What We’re Here To Do
Underdown Audio’s mission is to facilitate more intimate experiences between brands and their audiences through strategic music composition, sound design, and sonic branding systems.
Recent Works
Recent examples of branded audio and sound design used across broadcast, streaming, and brand platforms.
What We Do
Branded Audio for MODERN Brand Experiences
Whether composing original music or designing bespoke sound, Underdown Audio creates considered sonic experiences that strengthen brand recognition and emotional impact across every touchpoint.
Sonic Branding
Audio Logos
Brand Led Composition
Campaign Soundtracks
Sound Strategy & Consulting
Comprehensive Sound Architecture
Audio Brand Guidelines
Strategic Sound Design for Brands
Brand Voice & Expression
Brand Voice Definition
Voice Character & Tone Development
Vocal Direction & Consistency
What does your brand sound like? Let’s define that together.
Select Brands & Agencies We’ve Worked With
You’re In Good Company
Music composed by Underdown Audio has appeared across major broadcast and streaming platforms including:
Happy People Sing
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Gerald Schoenhoff, Chief Creative Officer, CREW Marketing Partners
Mark Underdown from Underdown Audio took on a large project with Crew Marketing Partners and elevated every aspect of the project with impeccable professionalism, collaboration and talent. The audio for the radio and TV campaign that Underdown Audio did, was equivalent to any music house in North America but without the ego.
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Rony Mikhael, Principal/Creative Director, Studio Mined
There are few people I trust to take a hint of an idea and bring it to fruition as perfectly as Mark does. Time after time, Underdown Audio delivers precisely the right sounds to set the tone for my visuals. Whether for commercials or the sonic logo for a new brand identity, he brings a thoughtful approach to every note, effect, and beat. Both methodical and intuitive, the work produced is always high quality and high value. Underdown Audio is my partner in sound, helping my branding studio create more robust identities beyond just what the eyes can see; brands felt viscerally through the power of sound.
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Amber Harloff, Studio 27
I hired Mark to produce music and sound for an explanatory video that would be used to launch a company. So it was so important to have the music and sound reflect the brand.
Mark delivered an amazing product. He worked efficiently, keeping me in the loop, and delivered a well polished product, that MADE the brand!
I've used Mark's services several times since and never been disappointed. I would recommend Mark to anyone that needs a little musical magic to make their video!
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Sandra Tournemille, Image Propeller Studios
I was exploring different avenues for my audio needs but chose Underdown Audio because of a referral. Seriously! Am I glad I did! Everything promised is always delivered and on time and Mark keeps me in the loop every step of the way. Now I never stress about the audio. It's one less thing to micromanage in my production pipeline. Mark is professional, approachable and reliable. And most importantly, our videos are elevated to a new level of quality which our clients love. I highly recommend Underdown Audio to streamline your audio process and seriously raise the bar in the process!
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Craig Harris, Owner, Furrow Studio & Kaptiv Innovations
Mark at Underdown Audio has an uncanny ability to elevate any project he is a part of. His creativity shines through in his compositions, arrangements, and sound design, consistently adding a unique and original flair to our commercial films. Mark's meticulous approach ensures that the work he produces isn't just good; it's exceptional. No matter the challenge or brief, he finds ways to exceed expectations and deliver superior results. I cannot recommend Underdown Audio highly enough.
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Todd Neilson, Bevs & Burns
If I could pay Mark what he’s worth, I’d be broke, but it would be so worth it!
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Joseph Panetta Head of Innovatin & Marketing, Immediation US
Working with Mark was about as easy as it gets. We shared our vision, outlined our needs and goals. His brilliant ideas brought our vision to life in ways we had not imagined - delightfully surprising. All I can say is BRAVO! The final product was well-received and the client is very happy. What more can you ask?
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King Topher
Mark Underdown has been someone that I have been working with for over a decade. On top of being a great person, he is excellent at what he does. Whether it’s writing songs, recording vocals, coming up with hooks, or anything production-related, what he does is excellent. He is very easy to work with while also helping push people into their fullest potential. We have written over 50 songs and ideas together. I keep working with Mark because his skillset feels limitless so any ideas I have can become a reality. He can do it all. For anyone that wants to do anything music related, I recommend pulling Mark into it as much as you can!
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Bruce Lanphear, Professor of Health Sciences, Simon Fraser University & Bob Lanphear, Little Things Matter Productions
Our videos have to convey a clear message about a complex science. They contain a lot of information and statistics. The way Mark at Underdown Audio uses sound design to emphasize the message, draw out key information in the voice over and animations helped us showcase our videos to audiences around the world. He made the videos more engaging, nuanced, and edgy throughout. It is always a pleasure working with Mark.
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Cam Hayduk, Turtle Box Productions
We needed to strike a very specific tone for a pitch project and Mark intuitively plugged into our creative to deliver the perfect underscore and mix, which helped us sell the show. It’s a genuine treat to work with an artist this talented and collaborative.
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Greg and Melody McKay, Founders, Particle Film Co
When we started Particle Film Co. we knew we wanted to be involved creatively with Mark, who we had admired for a while. We knew he was using his insane music and audio talents for documentary, ads and brand story video. The thing is, he can literally do it all. Record music and VO, edit, compose, mix, master, music source, audio post and SFX. Moving forward it's pretty much guaranteed Underdown Audio will be involved.
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Christopher Jones, Founder BTK
When BTK decided to launch its own sample pack inspired by it artists and producers, Mark Underdown was always going to play big part of that release. His melodic ability, vocal talent, production chops and his analog sound design gave us some killer samples for our release.
Underdown Audio is a strategic audio consultancy that designs sound and music as a cohesive brand system for organizations that want to connect more deeply with their audiences.
The Impact of What We Do
Brand Recognition Designed in Sound
Sound isn’t decoration; it’s a recognizable brand asset that strengthens attention, recall, and emotional connection. Research shows that ads featuring distinctive sonic brand cues can be up to 8.5× more effective at driving branded attention than those relying on visual assets alone.
Whether it’s a tailored sonic logo, a strategic sound environment, or a memorable audio cue, sound shapes how people think and feel about your brand at every touchpoint. At Underdown Audio, we help brands define what they sound like with care, intent, and clarity, so audiences remember you before they think about you.
Because the question isn’t whether sound works.
It’s what you sound like.